About us

The people behind

Manuel

Manuel was created from the belief that service teams can work smarter and with more peace of mind, supported by AI that truly understands their work

Our Story

We saw a major challenge in the installation industry: expertise disappears faster than it is passed on. Technicians build up valuable knowledge every day, but it is rarely documented and often lost when people move on.

At the same time, AI makes it possible to capture that knowledge and make it instantly accessible and applicable in the field. That is why we started Manuel. Not technology for technology’s sake, but technology that makes an impact.

We are fully dedicated to the installation industry, building a digital colleague that captures, shares, and strengthens expertise. This helps technicians work with more confidence and satisfaction, keeps companies future-proof, and puts craftsmanship back at the heart of the trade.

Foto van een t-shirt met het Manuel logoFoto van het gehele Manuel team op een beursFoto van de oprichters van ManuelFoto van een t-shirt met het Manuel logo

Our mission

We make every technician’s work easier and more valuable. By making technical knowledge accessible and keeping it up to date, we prevent knowledge loss, protect craftsmanship, and ensure that installation companies are ready for the future. With Manuel, every technician works with confidence, independence, and enjoyment.

2By 2028, Manuel will be the global standard for professional knowledge in technical teams. Every installation company in Europe will trust Manuel as the digital colleague who eliminates knowledge loss and restores craftsmanship to its rightful place. Manuel empowers proud professionals, drives optimal efficiency, and strengthens an industry fully prepared for the future.

Our team

Team foto van Manuel
Manuel
All-round AI specialist
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Team foto van Boris
Boris van Ast
Co-founder Manuel
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Hakan Oz
Co-founder Manuel
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Niels Peters
Co-founder Manuel
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Team foto van Tim
Tim van Ast
Co-founder Manuel
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Manuel
All-round AI specialist
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Boris van Ast
Sales director
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Niels Peters
Customer succes manager
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Tim van Ast
Head of product
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Hakan Oz
Prompt engineer / research
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Asuhan Sahin
Project manager
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Burak Turgut
Data scientist
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Dogukan Tuna
A.I. architect/ Full stack developer
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Nese Ilhan
Qa engineer
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Tom Willemsen
Marketeer
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Batuhan Sahin
Mobile App / Full stack
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Patrick Jansen
Enterprise customer succes
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Remco Wierenga
Senior Ux
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A vision of AI

A clear and practical vision of AI for technicians and service teams

AI has rapidly gained ground over the past few years. From smart chatbots to complex language models, expectations are high. Yet we see that many solutions are too generic and often fail to match the daily reality of technicians and service coordinators.

While large AI models tend to remain broad and superficial, we believe in applications that strengthen craftsmanship and safeguard knowledge. Not to replace technicians, but to make them stronger in their work.

Our vision is that AI is only truly valuable when it is transparent, reliable, and domain-specific. That is why Manuel only works with trusted sources such as its own documentation and manufacturer manuals. Every response is verifiable and always includes a source reference.

This is how we are building a future where AI is not a hype, but a practical digital colleague that helps technicians diagnose faster, work safer, and perform with greater confidence.

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Boris & Niels
Founders Manuel
Boris is aan het glimlachenNiels lacht naar de camera